BIDV Bank deployed advertising at Noi Bai airport

Table of Content

With our experience and capabilities, Nextbrand has successfully consulted and implemented BIDV’s billboard items, contributing to making BIDV brand name more accessible to more customer segments.

General information:

Joint Stock Commercial Bank for Investment and Development of Vietnam (hereinafter referred to as BIDV) Established on April 26, 1957 as Vietnam Construction Bank. From April 27, 2012, it has been changed to Vietnam Joint Stock Commercial Bank for Investment and Development. As of May 25, 2015, BIDV had an operating network with 180 branches, 798 transaction offices, 1,822 ATMs and 15,962 POS transaction points in 63 provinces / cities nationwide.

In 2015, BIDV selected Nextbrand Vietnam as a partner to deploy advertising at Noi Bai airport & Tan Son Nhat airport. With our experience and capabilities, Nextbrand has successfully consulted and implemented BIDV’s billboard items, contributing to making BIDV brand name more accessible to more customer segments.

Introducing ad position:

Trivision in the area of Checkin – Noi Bai Airport:

Three-sided flip sea at Checkin counter area - Noi Bai Airport: — Trivision in the area of Checkin – Noi Bai Airport

Interaction time: 30 to 120 minutes;

Advertising characteristics: This billboard is hanging in the isolation area of Hall A – B which is also a position that brings much efficiency in brand promotion.

Isolation area with a density of crowded, concentrated customers, long stay time, exclusive advertising images. With 2 billboards hanging at both wings A and wing B, it helped BIDV to convey images and messages to customers very effectively.

Billboards at luggage conveyors in the internal isolation area – Noi Bai Airport:

quang cao san bay noi bai nextbrand 2 1 — The billboard hangs in the internal isolation area – Noi Bai Airport

Technical specifications

Size: 0.9 x 2.4 (m);

Form: Two-sided light box sign;

Quantity: 02 Light box signs;

Interaction time: 30 to 120 minutes;

Advertising characteristics: This billboard is hanging in the isolation area of Hall A – B which is also a position that brings much efficiency in brand promotion.

View more: Advertising Airport Service

Billboards at luggage conveyors in the internal isolation area – Noi Bai Airport:

Technical specifications

Size: 3.5×1.5 (m);

Form: Two-sided light box signboard;

Quantity: 01 Light box signboard;

Interaction time: 10 minutes to 30 minutes;

Advertising features: Billboards at lobby hall E of Noi Bai airport.

This is where Vietjet Air passengers gather the most after the flight ends. In this position, the advertising images are approached by passengers directly at the nearest distance and are very effective